The adidas Ultraboost 20 has been launched! The partnership with the International Space Station has ensured that adidas’ iconic Ultraboost 20 has become a unique shoe with an out-of-space edge. Gravity can really work against you as a runner. The innovations of the Ultraboost 20 help you break through this. To achieve this, the Ultraboost 20 has received some updates, but also employs the most successful elements of the Ultraboost 19. This blog will explain what has changed and what has stayed the same.
After a long radio silence the Ultraboost 19 was released last year. This adidas Ultraboost already returned 20% more energy than the original model. Now one year after the launch of the Ultraboost 19, the Ultraboost 20 is here. The Ultraboost 20 has become even more comfortable thanks to the renewed upper with Tailored Fiber Placement stitching.
adidas Ultraboost 20 in detail
Learn more about the Ultraboost 20
Primeknit+ Textile
Tailored Fibre Placement
International Space Station Symbol
BOOST-midsole
International Space Station
Why partner up with ISS? ISS and adidas link up their innovative mindset in this project. NASA astronauts are experimenting with adidas’ BOOST material. They specifically are experimenting with different ways to shape BOOST material. We have already seen that the BOOST material in the Boost HD and the Pulseboost HD is shaped differently than the BOOST material in the Ultraboost. The collaboration between adidas and ISS opens a new door for developing BOOST material. These developments are there to give runners a new experience during their future runs, but also to employ BOOST material in space travel.
Never Change a Winning Team
The Ultraboost now stands for responsiveness. After the original, it took four years for a new model of the Ultraboost to appear. In those four years, adidas has worked hard on optimizing their BOOST material. That worked out well. The BOOST material was optimized in such a way that it returned 20% more energy than the material used in the original 2015 model. Because of the positive experiences, adidas decided to keep this BOOST material at the same level of responsiveness. Next to not changing the BOOST material, the adidas Ultraboost 20 also has kept its Continental rubber wear-resistant outsole. The combination of BOOST material and Continental rubber ensures that you can smoothly go through transition and that the shoes are very flexible.
The Sky isn’t the Limit
The adidas Ultraboost 20 is not just the epitome of innovation, but also of comfort. The new upper is made of Primeknit+ fabric. The Ultraboost 20 also features the Tailored Fiber Placement stitching technique, also found in the Solarboost. The stitching material is lightweight and features recycled plastic. The stitching has been precisely positioned to provide support. The Primeknit+ textile and the Tailored Fiber Placement create a snug fit. To offer sufficient freedom of movement, the 3D heel piece has been made as minimalistic as possible, without surrendering it supportive qualities.
Goodbye Gravity!
The Ultraboost 20 is the product of a special partnership between adidas and the Internation Space Station. This might sound a bit complex. However, adidas has managed to keep the Ultraboost 20 effective and simple, just like its predecessor. A combination of four strong elements that work together to make an exceptional all-round running shoe.
The new partnership with the International Space Station offers many opportunities for the further development of the BOOST material. The Ultraboost 20 is the symbol of this collaboration. This is certainly reflected in the design of the shoes. The galaxy BOOST midsole, the galaxy details and the cooperation symbol on the tongue all represent the joined efforts of ISS and adidas. The combination of the renewed upper and the already existing strengths of the Ultraboost 19 make a beautiful, new Ultraboost. Again these adidas shoes are suitable for a wide variety of runs. A short, fast lap or a long distance run, the adidas Ultraboost 20 is ready for you.
Curious? You can find the new adidas Ultraboost 20 in our webshop here. Do you still have some questions to ask first? Please contact our customer service.